The impacts of the levels of interactivity, vividness, and motivation on telepresence and revisiting intention in the new media
dc.contributor.advisor | Leckenby, John D. | en |
dc.creator | Hong, Seokmin | en |
dc.date.accessioned | 2011-07-06T20:33:22Z | en |
dc.date.accessioned | 2017-05-11T22:22:32Z | |
dc.date.available | 2011-07-06T20:33:22Z | en |
dc.date.available | 2017-05-11T22:22:32Z | |
dc.date.issued | 2003-08 | en |
dc.description | text | en |
dc.description.department | Advertising | en |
dc.format.medium | electronic | en |
dc.identifier.uri | http://hdl.handle.net/2152/12056 | en |
dc.language.iso | eng | en |
dc.rights | Copyright is held by the author. Presentation of this material on the Libraries' web site by University Libraries, The University of Texas at Austin was made possible under a limited license grant from the author who has retained all copyrights in the works. | en |
dc.rights.restriction | Restricted | en |
dc.subject | Interactive marketing | en |
dc.subject | Internet advertising | en |
dc.title | The impacts of the levels of interactivity, vividness, and motivation on telepresence and revisiting intention in the new media | en |