Make it Count: Using Google Analytics to Email Author Stats for a DSpace IR

Date

2018-05-16

Authors

Winkler, Heidi

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Abstract

Institutional repository administrators know that reaching out to authors and proving to them the impact of submitting to and keeping their work with the university s IR is a fantastic selling point for the service. Feedback via email should be simple, right? Possibly not. DSpace users often talk among themselves about the open source institutional repository app s inability to both make available and email out individual work statistics to authors. Not even purchasable statistics packages can solve the problem DSpace contributors experience in not receiving updates about their work. While public statistics do exist, they re only displayed in aggregate and are not designed for analysis by individual contributors. As the authors considered this communication conundrum, they ran across a free Google feature that can make up for DSpace s failing in this area. Our 24x7 will walk attendees through how to utilize Google Analytics for setting up automatic emails to authors with statistics from DSpace.

Description

Heidi Winkler is the Digital Services Librarian at the Texas Tech University Libraries. She earned her Master of Science in Information Studies from the University of Texas at Austin. Since joining the TTU Libraries in 2012, Ms. Winkler has overseen digital preservation and curation efforts and, more recently, digital services outreach. She writes and presents about digital stewardship and digital library marketing.

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