Perception and preference of retail department stores: a marketing application of nonmetric multidimensional scaling and hierarchical cluster analysis

Unrestricted.2016-11-142011-02-192016-11-141971-12http://hdl.handle.net/2346/22091Not availableapplication/pdfengConsumers' preferences -- United StatesDepartment stores -- United StatesPerception and preference of retail department stores: a marketing application of nonmetric multidimensional scaling and hierarchical cluster analysisThesis