What makes main street?: a study of the main street programs in Plainview, Post, and Littlefield, Texas



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Texas Tech University


The Main Street Program is a comprehensive plan which requires a thorough understanding of each and every aspect of a participating town for potential success. To understand the potential for success and failure in a Main Street town, one needs to understand the actual composition of the program. On the surface, the program consists of techniques and advice given to the participating towns. In actuality, each town needs to be treated individually and evaluated according to its unique history kept. By using three towns as examples, this thesis will define the Main Street Program while illustrating what aspects of a town are directly affected by the Main Street Program. Small town atmosphere, community, town planning, commercial architecture and the region itself are each affected by strategies that the MSP introduces into the region. Therefore each aspect of the MSP needs to be carefully examined.