A statistical analysis of the fall 2003 student first committee survey results
Stewart, David S.
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Texas Tech University is very interested in student satisfaction with the campus. It is particularly interested in gauging the level of satisfaction with the following student services: (i) academic advising, (ii) financial aid, (iii) parking, (iv) safety, and (v) transportation (including access for the disabled). With this in mind, in the Fall of 2003, the Chancellor’s Office asked the Student First Committee to meet and discuss how to gauge student satisfaction in these areas. Committee chairperson, Rich Baker (Special Assistant to the Chancellor), led this committee to direct the process of gauging such issues. It was felt that three main goals were (i) to determine which services are seen as effective by the students, (ii) to use student feedback to develop an accountability system for all student services, and (iii) to develop a future assessment instrument to gauge ongoing student feedback. Furthermore, it was hoped that Texas Tech’s instrument would be of use to other Big 12 schools should they choose to adopt similar survey instruments. The committee developed a survey instrument under the guidance of Brian Cannon, Director of the Earl Survey Research Lab (ESRL). This survey instrument was administered to randomly chosen students within the University System, with 513 respondents from the main campus. With our analysis, it was determined that poststratification was needed for race as the chi-square tests employed showed that the observed values for that group deviated in a significant manner from the expected values of the measurements within that group. Our analyses also showed that class standing and suggestions for improving academic advising were significant predictors for loyalty to Texas Tech.