Presentation Design and Retention
Parkhurst, Cortney Amber-Lynn
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Organizations often utilize presentations at meetings to disseminate standardized knowledge that organizations desire for their employees to retain. Thus, the way that these presentations are designed is likely to be important, in that they should be designed in such a way to maximize the retention of information. The current research explored three different presentation designs often used for formal information dissemination intended to distribute standardized knowledge in organizations: Infographics, concise PowerPoint, and extensive PowerPoint. An ANOVA indicated a slight but not statistically significant difference in the retention of information across the different presentation designs. It was concluded that using a visual presentation helps with the retention of information, regardless of the design of presentation.