Browsing Texas Tech University by Author "Fadiga, Mohamadou L."
Now showing items 1-1 of 1
-
U.S. consumer demand for cotton apparel: implications for the apparel industry
Fadiga, Mohamadou L. (Texas Tech University, 2003-08)Rapid change in fashion and style, rise in imports, and ongoing reforms in the world market have rendered information about prices, quality, and consumer profiles critical for designing effective marketing strategies. The ...